About PEONARA
PEONARA was founded by Maya Jadayel, daughter of the renowned Lebanese heritage brand Abayat Jadayel, known for its heritage-embroidered traditional abayas. When Maya moved to Dubai, she built on this legacy to create a label that blends authentic craftsmanship with modern design.
The name PEONARA is inspired by the peony, one of the brand’s favorite flowers and the first motif interpreted through its embroidery, symbolizing elegance, femininity, and beauty.
PEONARA’s collections include traditional abayas that honor her family’s heritage, alongside modern ready-to-wear pieces such as flowing silk abayas, kimonos, embroidered jackets, and coordinated sets. Each design reflects handcrafted detail, thoughtful cuts, and a nod to tradition, created for the contemporary woman who values style, artistry, and versatility.
Whether it’s a statement piece for a special occasion or a refined, comfortable look for everyday wear, PEONARA embodies elegance, heritage artistry, and modern style in every piece.
